The Waveborn Blog Buy some shades, give some glasses. Wed, 16 Nov 2011 09:00:00 -0800 3 Great Reasons to Rock Waveborn Shades in the Winter
When we think about sunglasses, we conjure up images of sunny skies and sandy beaches.  While summer is definitely the most popular time to rock shades, optometrists report that sunglasses are a daily requirement.  No ifs, ands, or buts.

Just because the sun might be hiding doesn’t mean you are more protected.  Winter sun sits lower in the sky at a different angle, and as a result can emit   even stronger rays.  Combine this lower sun with the glare and mirror effect of snow, and you’ve got yourself a potentially harmful situation. This can cause snow blindness--which anyone who has ever driven in winter can tell you about.

 Winter rays are just as strong--and dangerous--as summer rays.  In addition to reducing glare and protecting against UV exposure, sunglasses in winter months also reduce dryness, squinting, and general discomfort.  
To sum it up, here are three great reasons to rock Waveborn shades in the winter months:
1.  Reduce glare and protect against harmful UV rays-- 365 days of the year
2.  Protect against wind, dryness, dust, and other irritating debris 
3.  Good karma! By purchasing a pair of Waveborn shades, you can reduce eye problems for yourself and another person through a donation of prescription glasses

So make sure to protect your eyes this winter with a pair of Waveborn shades!

Permalink | Leave a comment  »

]]> Waveborn jschilit Waveborn
Wed, 12 Oct 2011 09:04:00 -0700 World Sight Day 2011: Because Sight is a Right

Since 2000, every second Thursday in October is World Sight Day.  This year it is tomorrow, October 13th.  World Sight Day is part of VISION 2020, a global organization whose main initiative is the elimination of avoidable blindness.  Waveborn is 100% behind this cause, and so we have decided to highlight World Sight Day and promote the advocacy within.  Waveborn creates cool shades, but let's not forget the real issues - eliminating and ending problems related to sight.


With every pair of Waveborn shades sold, we normally donate a pair of eyeglasses to someone in need. To promote World Sight Day and the cause, we are doubling that proposition and donating two pairs of eyeglasses with each purchase through the month of October.

We're very proud to be a part of this movement. Very often, people in the developing world are living in extreme poverty, and often have no resources or finances to correct their vision. We're hoping to change this, one person at a time.

So remember--this World Sight Day, get involved! Spread the word, read more at, or buy a pair of Waveborn shades. Giving never felt so good.

Permalink | Leave a comment  »

]]> Waveborn jschilit Waveborn